How to Become a Sought-After Corporate Spokesperson
As speakers, trainers, and consultants, you may come across spokesperson opportunities many times a year but fail to recognize them. They slip away — perhaps going to someone else who’s more astute about picking up the cues. Don’t let the next lucrative possibility pass you by.
The session is rich with specific examples of what has worked and techniques to avoid. This is not about cold calling PR firms, but rather how to precisely position yourself so the client feels you “get it” and can’t live without you.
You will learn how to:
. capitalize on the opportunities by understanding what your role is and what you can do to close the deal
. articulate your established market and who else (what organization) needs to reach them
expand way beyond the obvious
. bridge the gap from the client’s brand to how your ideas, products or core messages solves a problem for their market
. package your idea and make adapting your concepts easy for the client to understand and buy
The information is here => http://bit.ly/bxwG2q
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